Blog of James David Williams

A blog about adventures, musings, and learning

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Showing Off the Food Highlights

One of my cousins came to visit last weekend with her husband. The stated reason was to attend a bbq, beer, and bourbon festival, but part of me thinks that they just wanted to come see how I’m living here in Durham.

We started off Friday evening with a short walk to a very good ramen place that doubles up with some very good desserts. No, that is not a natural combination. Yes, it works. Then we finished the evening at one of the many cocktail bars within a ten minute walking radius of my apartment. Given the travel adventure they’d had on their journey, venturing much more than that was out of the question.

On Saturday morning, we strolled over to the farmer’s market and my guests got some coffee. I didn’t actually do any shopping like I normally would, but that wasn’t the point. The point was just to show them what is here (even if I was unable to provide any commentary or recommendations about the coffee). The festival was at an amphitheater in Cary that I didn’t even know existed before hearing about this event, so I took us on a meandering path to get there that saw us go past several of the new developments that are springing up everywhere and past Cary’s new downtown park that is a compact haven for young families.

At the festival, it was hot and humid. I didn’t have anything earth-shattering and the bbq sandwich I had was a bit spicy, but I did have a bourbon that incorporated some French oak staves and so had a unique profile. This wasn’t the first of this type I’d had, but I did prefer it to its more well-known competitor. There was also a Cheerwine ale that I sampled. It matched the profile of Cheerwine, but I’m not a big fan of the cherry drink so I don’t think I’ll be picking up any of that novelty beer the next time I’m at the grocery store.

We left just in advance of a large squall line of a storm and waited most of it out at what I consider to be Cary’s best brewery. Then when we got hungry we drove back to Durham and ate the very generous portions of my favorite Thai restaurant, including the mango sticky risk for dessert.

Then on Sunday morning, we had breakfast at a little restaurant in a converted gas station and I saw them off back westward. It was the sort of trip that might have given my visitors the impression that I eat out all of the time when I really only eat out for two or three meals per week. At least they should now better understand why I chose Durham instead of Raleigh when I decided to return to the Triangle a year ago. Then it was back to reality for me with grocery shopping and laundry. That reality sure can be a pesky thing sometimes.

Around the World via Cooking

Food is very important to me. More than once, I’ve planned large parts of vacations around meals and restaurants. My most recent such trip was to Mexico City in the spring, where things tilted a bit too heavily towards things that looked pretty online as opposed to finding the absolute best food possible (I still had some really good food though). Nonetheless, my cooking at home tends to be just a few dishes that I cook in something like a two week rotation. Slowly, I’m working to branch out and introduce new elements into my home cooking and this weekend I had some free time to do just that.

A few times per year, I visit World Market and head straight to the food section. I’ll pick up a few things I’ve encountered on my travels if they are in stock (anyone else fancy an Almdudler on occasion), but I also try to buy a few things that I’ve never had before and might make for good experiments. In this way, I’ve found a few fruit spreads that go nicely with pork chops and have picked up new snacks to sprinkle into my rotation and sauces that I can use when I choose to experiment.

One of the purchases on my most recent trip was chimichurri, a mix of herbs and oil common in parts of Latin America. I wanted an Argentinian kick for dinner on Sunday so I cooked a steak and went through the full process of cooking morrones asados, including taking the time to let the peppers steam so that I could peel them before adding the oregano. The pairing worked nicely even if I opted against adding malbec for what would have been a more complete experience.

Then I followed it up with some mango sticky rice for dessert. That was much more of an adventure as I was working with a new kind of rice and opted for a more involved cooking method than my little trusty rice cooker. I also don’t think I got the ratios spot on for the sauce, but the final result was still a good dessert even if it wasn’t restaurant quality this time. And if anyone has a problem with me mixing food from South America and Asia in the same meal, then I encourage you to try a few “crazy” combinations yourself. With AI, all you have to do is type in the ingredients you have and what sort of taste or location you want and you can get multiple recipe options in seconds.

A Touch of Irony During a Fast

From 6PM on Friday to 6PM on Sunday, I consumed only water as part of a 48 hour fast. I opted for 48 hours instead of 72 (or more) to preserve my sleep, but that is still enough time to give the effects I wanted from the fast. Fasting like this is something I do 2-3 times per year. It helps me reset and recalibrate my eating habits and going through it reminds me that I can do mentally challenging things.

To accelerate some of the benefits, I spent most of Saturday walking. I walked on parts of Duke’s campus I’d never visited, including the chapel that is the icon of the campus, and discovered a new dim sum/boba tea restaurant that just opened and I will visit soon. I also made some real progress on an audiobook I’ve been listening to and managed to get a little sunburned after the clouds parted early on during my jaunt. Sunday afternoon was a bit of a drag. I was not as productive as normal during my Sunday afternoon admin session prepping for the upcoming week. I expected this, but it was still annoying as it made Monday morning a little more chaotic before my Monday meetings began.

Now for the bit of irony from the weekend. I watched Hunger on Netflix. Yes, that is the real title. Yes, I was thinking about food even more than usual this weekend. The movie is a taut thriller that had been on my watch list for a while. It is in Thai so for the full experience you need to be willing to read subtitles, but it is worth the extra effort. The show is about a young female cook working in her family’s noodle restaurant in Bangkok who is noticed by a junior sous chef of a famous chef who only cooks at elite private events. I won’t spoil the plot, but it is a cinematic ride with plenty of twists and turns and one that made me reflect on the costs associated with pursuing a singular greatness. It also made me even hungrier by the time I broke my fast on Sunday with some bacon and brisket.

My First Cricket Match

I continue to grab new experiences when possible as a means to expand my horizons and perspective. A few weeks ago, this meant traveling across the Atlantic to attend a European business event. This weekend, it meant going to my very first professional cricket match, a T20 match between the Washington Freedom and the LA Knight Riders.

T20 is a version of cricket that lasts about as long as a major league baseball game, and if you are familiar with baseball you can watch a few explainer videos on YouTube and be ready to watch a cricket match even if you’ll still have a few questions. The action of T20 cricket is at a more regular cadence than a baseball game—six balls per over, about a minute between overs, twenty overs of batting per team, and a thirty minute break in between.

There is a T20 league in the United States that is in its second season. The league splits its games between Dallas-Fort Worth and here in the Triangle, both areas with large South Asian diasporas. The epicenter of T20 cricket is in India, home to the Indian Premier League. The weather on Sunday felt like I could have been in certain parts of India. It was over 100 degrees and humid when the first ball was bowled. I huddled under an umbrella for some shade as I sat in my foldable camp chair watching the action. Almost everyone in attendance knew the rules, but there were a few brave souls who sat there in the heat needing explanations of what they were watching. Ample respect for them.

I had wanted to go to Friday’s match to see a few stars that I’ve watched in various highlight reels, but the weather had other plans and that match was rained out. I therefore went to the weekend’s other match instead. There were still plenty of international players on display. In addition to Americans, there were players from the Caribbean, England, New Zealand, Bangladesh, South Africa, and Australia on the pitch. The crowd shared a similar level of diversity.

I sat with a side-on view, the equivalent of sitting down the baseline at a baseball stadium instead of behind the plate, which made it a little challenging to tell how the ball was moving. It certainly seemed like the ball was moving faster than it does when I’ve watched cricket on a screen. I was also zero for two on my assessments of whether challenges to the umpire’s decisions would be successful, so there were a couple of different forms of humble pie that were served to me as I sat there.

The match itself was not very competitive. Washington’s bowlers blew away LA’s batters leaving them with a below par score. Yes, the teams supposedly represent different cities even though the matches are only played here and in Texas; no, there isn’t a team name affiliated with North Carolina. Washington’s opening batsmen, both Australians, then made light work of the chase and the outcome was never in doubt. That was secondary to the overall viewing experience. The crowd was maybe 2000-2500 people. There were food trucks offering concessions. It was too hot for me to want a curry, but a mango lassi might have been a great option if I’d seen it before I was walking towards the exit.

Beginning an Experiment in Time Tracking

I’m continually trying to improve my work processes. As part of that, I am almost always reading at least one business-related book at any given time. Currently, that book is The Effective Executive, which may seem an odd choice for a small business owner. Regardless, it is the exemplar of the Lindy effect in business management books and so I decided that now was the time. I’m not quite halfway through it as I’m focusing on content output, but the second key concept of the book (the first is that effectiveness can be learned) is that to be in control of your time, you have to know how your time is spent. This seems obvious, but it is something I haven’t done in the last five years.

I learned to hate time tracking when I worked at a big law firm. I had to record every task I completed in six minute increments. It was a task that I frequently neglected, leading to a regular scramble at the end of each month to record all of my time. I was not alone. The problem was so widespread that there were several policy changes about inputting time during my stay at the firm. A lingering dislike for the tedium of time tracking is a secondary reason why we use flat-rate billing for our client work.

Anyway, it’s time for an experiment. For the next four weeks, I’m tracking all of my working time. I want to know totals and breakdowns, but also I hope that I’ll find dead spots that can be reallocated and that I’ll be more able to reflect on how different tasks at different times affect my energy levels. I’ll write about my conclusions whether anyone else finds them interesting or not when the analysis wraps up. I hope that I’ll be able to make some educated changes to how I handle my schedule by mid-August.

Next on the business book list is going to be re-reading $100 Million Leads as one of my upcoming content projects is to create targeted lead magnets. If anyone has other recommendations for resources in creating lead magnets, I’m happy to include them in that effort as well.

Enjoying the Ineptitude of Others

I’m about halfway through the third season of Clarkson’s Farm. For those who haven’t seen the show, the premise is straightforward. Jeremy Clarkson, longtime host of Top Gear and an individual who is banned from many countries for having insulted them over the years, moved to his countryside estate in the Cotswolds and began farming full time just before the global pandemic. To paraphrase the man himself, he is the world’s worst farmer. And there is a film crew with him to record the lunacy. And it’s hilarious to watch. This is especially true when he gets lectured by Caleb Cooper, his young farmhand who is in many ways the show’s real protagonist, for his latest ridiculous idea.

This season is framed as a competition of sorts between Jeremy farming all of the non-arable land on the farm and Caleb farming the arable land to see who will have the best balance sheet at the end of the year. Jeremy tries all sorts of things—pig farming, mushroom cultivating, berry harvesting, planting mustard, and selling (well, trying to sell) nettle soup to name a few so far in the season—and Caleb takes a few risks of his own to save on costs. Caleb has a lifetime’s knowledge of how to farm, though, so that is a major advantage over Jeremey who spent much of his life in London.

Beyond the hilarity of it, the show does a very good job documenting how difficult it is to make a living as a farmer and has received a great deal of recognition among the farming community in the UK for that reason. That sets it apart from other shows that lean hard into voyeurism but lack any redeeming value (e.g. reality television). Since it is grounded in reality and peppered with a bit of cowboy bristling at government overreach, the show is worth a watch if you are in need of escapist entertainment this summer.

Differing Expectations in London

Wednesday was the main business day of last week’s London trip. We had both breakfast and lunch meetings with nice meals and good discussion at each. The networking event that was the raison d’être for the trip was Wednesday evening. My desire to speak to as many people as possible is why I pushed for my business partner to join the trip. The event was packed and the ultimate success of the trip will hinge on how well we build on those conversations. There were several that were promising. That said, the event was over four hours of constant conversation and completely drained me. My business partner has a temperament that handles such environments much better than I do.

I built the event up, but I had decided we should fly across an ocean to attend so that probably isn’t surprising. I hoped for immediate results, but that was never going to happen. As with almost everything we do, we are playing a medium to long-term game and chasing short-term wins isn’t the way to succeed. Anyway, to help recover mentally and physically we finished the night with a kebab and lemon Fanta. I wish that I could have that meal here too.

Thursday brought a reversal. When we’d discussed what we might want to do while in London, my traveling companion named only one thing. He wanted to see a play in the West End. Based on a recommendation, he chose Hadestown, a retelling of the ancient Greek myth of Orpheus and Eurydice. I went into the show having done only cursory research and hoping to see great production value, the equivalent of watching an expensive live action Hollywood blockbuster. He had done ample research and was hoping to watch a show that would have enduring artistic and literary value. One of us got what we wanted. Well, as long as you don’t count the subpar fish and chips that we ate beforehand.

Since we did not book any additional business meetings for Thursday or Friday, we had more time to be tourists than we’d originally planned. So we ambled about different parts of the city from Thursday to Saturday—Westminster, Southbank, Battersea, South Kensington, Regent Street, Soho, Exmouth Market, Liverpool Street, Hyde Park, etc.—eating as we went but without going in anywhere that required advance tickets. It was the sort of whirlwind overview walking tour of a place that I have moved away from in recent years. I’m sure I’ll visit London again, but I have no immediate desire to return and was ready to depart when we did. Then on Sunday we awoke at 5:30 and headed off to Heathrow.

Struggling to Stay Awake

On Monday evening, I boarded a flight from RDU. Some seven hours later, I deplaned on Tuesday morning at LHR. I could blame the small children around me on the plane for my inability to sleep during the flight, but that would be disingenuous given my own history of not sleeping on airplanes. We took the underground into the city and made our way to our lodgings a little before 9 AM. I had harbored some ideas of sleeping for a couple of hours during the late morning, but our room wasn’t ready yet so those notions were scuppered. Instead, we decided to push through the day and not sleep until nightfall. This meant that we walked to stay awake. A lot. Miles and miles with only vague directional goals. We stopped and sat on benches in multiple parks. We ambled down some of the twisty streets in the British capital. We struggled to adjust to which way we needed to look before crossing the street (even if there are painted instructions at nearly every intersection).

We went to the British Museum in the early afternoon since it’s close to where we are staying. I even listened to a nearly four hour podcast about ancient Egypt on the flight as a way to kill the time so I listened to a lot of stories about pyramid building as I knew that there were rooms of Egyptian artifacts in the museum. The timing of the visit might not have been the smartest choice in the struggle to stay awake. Beyond the Rosetta Stone, very few of the items on display were enough to hold my attention. The museum was a good idea, but was the wrong choice for a day like yesterday when extra stimulation was needed.

We did a few of the stereotypical British things that I cannot do where I live currently but could when I lived in DC, namely eat breakfast at Pret-a-Manger and eat lunch at Nando’s. I feel obliged to say that this was the worst Nando’s experience I’ve had of the four countries where I’ve had the peri-peri chicken, which was a disappointing surprise given its cult status in the UK. That said, I still ate all of it. I wasn’t about to let it go to waste.

After the museum, we returned to our lodgings and handled work matters sufficiently to survive the day and create more time during which we could recover and come back to them today. Then we finished the day with a fancier dinner, complete with dessert as a reward for staying awake, at a restaurant near the top of one of the towers in Central London. From the terrace just above it, we overlooked Tower Bridge and St. Paul’s Cathedral and looked across the river at the Shard as the sun began to set and drenched the city in golden yellow. London is not as pretty from above as a city like Paris or Vienna, but its oddly angular buildings do still have a certain visual appeal.

On a related note, the weather has been glorious—cooler than it is at home currently, sunny, little to no humidity, and dry. If the weather were like this all of the time, the British would have to collectively find something else to complain about. Since the word “if” is doing so much work in that sentence, though, I don’t expect the British humor to change any time soon.

Presenting on a Zoom Webinar

Yesterday, we presented a webinar discussing letters of intent in small business acquisitions. We worked through a slide deck for around twenty minutes and answered questions for nearly an hour. None of the questions were too surprising, though a few of our answers likely surprised some as I hold some positions that run counter to those held by many others who work with members of this audience.

This was the first time I’d been on the presenter side of a zoom webinar. I’ve done several similar events times before, but those were smaller and were normal zoom meetings. This one maxed out around 130 people, which might be my biggest audience since my valedictory address during my high school graduation. The way things were set up on my computer, though, I could only see three people (myself, the host, and my partner who was also presenting) along with the PowerPoint slides we used as the lattice for our initial presentation. I did not even look at the Q&A tab as people wrote in their questions but left that to the host. In many ways, this made it very similar to the zoom calls I have multiple times per day. It’s just that this one was recorded and will be uploaded for people to watch later.

There was a time when I would’ve suffered for days in the buildup, needing to take antacids and struggling both to fall and stay asleep. None of those things happened. I have done the work to be ready to give a presentation like that as I’ve been doing these transactions for years now and have seen them shift along with market conditions. I was still anxious during the minutes before the event, though, because we hadn’t conducted a dry run of the initial presentation and my computer completely froze during a call the day before. As I’ve joked many times, technology is great until it isn’t. There weren’t any technical snafus.

My activity just before the presentation was much more limited. I wrote a few notes to organize my thoughts, but I only used them as a set list and not for substance. I watched the famous “F—it, we’ll do it live” clip right before signing on for a last little pep talk. Then I did the thing. Someday soon I’ll watch the recording and turn into my own harshest critic, but I’ll save that exercise for a few weeks after there is more distance from the event itself.

A Global Practice but Few Local Breakthroughs

Yesterday, there was a major event for the local startup scene hosted by a publication that covers all things startups and early stage companies in the Triangle. It was an all-day affair. This was the sort of event that mixes people wanting to start businesses, people working in new businesses, people looking to invest in businesses, and people who provide services to new businesses. There were even keynotes from people who built and successfully sold some larger businesses. The event was about a six minute walk from my apartment. And… I only attended a few of the panels during the morning and chose to skip out on the afternoon to attend other meetings. I didn’t make any new connections; my heart just wasn’t in it.

Also yesterday, before I even ate breakfast, I had a meeting with a prospective client in Singapore and had another meeting with a prospective client in Dubai. Both of these meetings were through referrals from other people in the growing network of service providers facilitating the purchase and sale of digital businesses, and I have a verifiable expertise in guiding clients through exactly the sort of transactions that these prospects are pursuing.

Somehow, both of those things are part of my normal working life. As I’ve quipped on more than one occasion, we’ve had more clients in Australia than in North Carolina at Barlow & Williams. That was never part of my vision when I imagined my work life, but that’s the reality based on the practice we’ve built so far. It’s a reality that has its benefits—I can work from anywhere with an internet connection and increasingly wherever I go in the world I can reach out to someone I’ve worked with for local recommendations. It has also come with costs. It’s been almost five years now since I had coworkers in the same physical space, for example, and water cooler talk doesn’t work as well over zoom.

I haven’t entirely given up on working with startups and founders locally. It may never be in a paid capacity, but I have still contemplated posting up at the coworking space and hosting in-person, impromptu office hours. Or formalizing it more and having the coworking space implement signups. I should probably just try it one afternoon a week for a couple of weeks and see what happens. It could be an exercise in frustration and futility, or maybe I’ll make genuine connections and help a few people along the way.

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